Gloucester Rugby unveils new logo

Gloucester Rugby club has unveiled its new logo following a club wide review.

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The new logo has been released as part of a new scheme of redevelopments at the club.

The new design retains the famous Gloucester Rugby icon of a lion but also incorporates a number of elements which represent both the club’s heritage and future.

Gloucester Rugby new logo

Stephen Vaughan, the club’s CEO said: ‘It became clear that our current logo did not fully portray our ambition for the club and we needed a more contemporary logo that reflects the traditional elements of Gloucester Rugby.

‘We now have a Master brand that does that really well and will support our ambitions for the future. The name of the club was never in question and we remain Gloucester Rugby.’


New art work will gradually be introduced across the club’s Kingsholm Stadium in time for the start of the 2018/19 season.

For more information see Gloucester Rugby, call 0871 871 8781 or visit gloucesterrugby.co.uk directly.

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