New Cheltenham BID chief executive, Francesca Inman, has arrived in Cheltenham and has wasted no time in introducing herself on social media.
In a heartfelt post she says she is really looking forwarding to collaborating with the 'incredible businesses and the vibrant community that makes Cheltenham so special'.
She said: 'I wholeheartedly believe in Cheltenham BID's mission to transform Cheltenham into a dynamic and prosperous town, where businesses can thrive and visitors flock.'
Francesca paid tribute to her predecessor, Heath Gunter, and the entire BID team for their hard work and warm welcome since she started this May 2024.
Looking to the future, she said: 'My commitment is to work hand in hand with local businesses, communities and stakeholders to cultivate an environment where everyone feels not just welcome but truly valued.
'Drawing on my past experiences, I am dedicated to strengthening the strategic partnerships that have already been established, ensuring that Cheltenham remains the top choice for residents, visitors and investors.
'I am particularly excited about leveraging the rich cultural heritage of our town to drive both economic growth and innovation.'
She intends to prioritise the needs of Cheltenham's diverse business community.
Francesca added: 'I pledge to be a vocal advocate for their interests and to provide unwavering support to help them succeed.'
As she steps into her new role, she is eager to immerse herself in the vibrant life of Cheltenham, having made the move from Bristol to take up her new position.
Francesca previously worked on Bristol BIDs; Bristol City Centre BID, Broadmead BID, and Redcliffe and Temple BID, where she was head of projects.
Rounding up her warm welcome to the town, she said: 'I’m looking forward to meeting as many of you as possible, whether it’s through informal encounters or scheduled meetings.
'Your insights and perspectives are invaluable as we work together to shape the future of our town. I am genuinely excited about the journey ahead and can’t wait to see what we will accomplish together.'